Nick Wood


We are a family owned and operated group of care homes in the Lytham St Annes area. We opened our first care home in 1987 with a clear emphasis on providing high quality residential care with a focus on treating each resident with the same value, dignity and pride we would expect our own family to recieve. This attitude has allowed us to grow without sacrificing that personal touch and family feel.

One of the key issues of operating quality care homes over a sustained period is to avoid taking our residents for granted. We constantly re-invest to ensure all our homes provide uncompromising comfort and excellence in care.

We are about to enter into an exciting new period for the company, with the introduction of our new home. This will be a purpose built care facility with unrivalled design, decor, and location on the Fylde Coast.

Working from a blank canvas, we have tried to bring a real fun-factor to the new home by incorporating a cinema, a spa/salon, hydrotherapy room, games room, library, an indoor bowling green and an indoor putting green. We’re bringing 5-star hotel principles into residential care.

The new home will be a great addition to the group, providing high quality facilities, whilst staying true to our original ethos which brought us success with our first home.

Further this new project will create 50 new permanent jobs in the local area, keeping Lakeview Rest Homes Ltd at the heart of the community.

Pete Wood

ProfileI re-joined my families business after almost 20 years working with organisations and government in the UK, Europe and Asia-Pacific to deliver high-risk, high-profile and complex change initiatives, driving operational improvement and driving culture change.

This experience has allowed me to support Lakeview and the continued drive for customer focussed service, this work includes building a strong team to be even stronger by developing the skills, behaviours and vision to deliver to the highest-standards. This will lead to improved confidence for staff and better input for residents and their families to ensure we continue to provide compassionate and dignified care in an ever stimulating and comfortable environment.

Gina Pownall

Gina Pownall

I have recently joined the team at Lakeview Rest homes. I have a track-record of managing the delivery of care in to large care homes.

I possess the compassion and an in-depth knowledge of person centred care complimented with the requirements needed to meet regulation guidelines. I have gained knowledge through practice of medical conditions and the impact on daily living as well as a sound understanding of medication administration and other clinical areas.

I enjoy motivating and leading team members to be successful and expand their knowledge to provide the highest standards of care for residents. I strive to ensure our teams value each resident and work with residents’ friends and families to build lasting relationships and ensure they have as much time as they require to meet our resident’s needs.

Jane Hearne

We have a loyal staff base who give the residents continuity of care and a feeling of safety and security. We treat every resident here as an individual and empower people to do as much or as little as they are able. One resident enjoys washing up while another enjoys going to the Lake to buy ice-creams for all her friends. Lakeview is all about living the life you want , supported by people who care about you.

There is a loving, homely environment where my staff spend the time to have a chat with you, and hugs here are plentiful!

Spending a few hours in our homely, warm environment should give you the reassurance you need when finding a care home.

Malick Sowe

I started working with Lakeview Rest Homes over 14 years ago as a Care Assistant and I was given the opportunity and trust to develop and moved through the ranks to a senior, a deputy and now manager of Newfield Lodge.

Throughout that time I have seen the needs of residents develop and change and I have been lucky to be part of adapting to that change which recently included the building development, staff training and change that turned Newfield Lodge in to a Luxury Dementia Care Home.

I have been proud to develop a team that played a part in ensuring our home has a focus on sensory and stimulation for our residents suffering with dementia. This has included many of the features such as the appropriate furnishings, to the development of sensory tools such as the sweet stall, the bus stop and the sensory room.

All of this has been in line with our everyday goals of ensuring our residents are happy, secure and looked after as we would wish our own family looked after.

Fiona Fox

I’ve worked in care for over 13 years and worked my way up from carer to manager. I have got experience also in Dementia Care and have gained my NVQ level 5.

I’m very approachable and friendly. I’m very dedicated to my work, staff and residents.